Table of Contents Template

The table of contents features a text coloration change, from the cover page, by using yellow as dominant color and black as an accent color. This distributes the engagement of the reader and draws their attention to the page numbers to urge them to continue reading further. The pages listed will be sections such as "Boating Equipment", "Fishing Gear", "Fishing Stories and Catches". The page will feature two pictures; A picture of a grouper on the left side, and a "Exclusive Fishing Hot Spot Map" on the bottom. The text used was mostly Open Sans Extra Bold Italic.

Comments

Research Magazine 2 - Marlin Magazine

Marlin is a print and digital magazine that covers big game fishing around the world; However mostly focusing on Florida Waters due to headquarters being in Winter park, Florida. The distribution in 2014 was 40,236. The magazine cover used BOLD text and white and yellow to distribute the engagement of the reader. The magazine features articles about commercial fishing, Travel and Tournaments, Boats, Offshore fishing gear. and Marine Electronics. The magazine contains advertisements promoting brands of boats, marine equipment, and fishing gear. The cover features a crystal-clear photograph of a marlin leaping out of the water. The magazine includes images mostly similar to the cover, a clear photograph of a trophy fish being caught and tournament celebrations. The shot is very wide and focused.

V3 Target Audience Research- Scuba Diving Sport Diver

Scuba Diving Sport Diver consists of many print magazine categories such as New Diver, Liveaboards, World's Best Diving & Resorts Distribution, Annual Gear Guide, and Scuba Diving. Collectively, Scuba Diving Magazine reaches 268,000 Monthly Unique Views, has a 580K Social Media Audience. Scuba Diving Mag also has 60K emails on their email subscription list. The customers are high value, Netting around 150k annually. Most readers are experienced divers, completing around 690 dives throughout their career. The audience is much more evenly split between genders compared to others. 63% Male 37% Women. 43% Of the audience is looking to acquire certification for diving. This presents a high value market that has engaged shoppers, boat interest, scuba interest, etc.

Ben Kronebergers Blog

Search This Blog